Kickin’ back at KAABOO

Olivia Palombo, Assistant Multimedia Editor

KAABOO, a music and arts festival and one of San Diego’s most prominent events, will take place at the Del Mar Fairgrounds today through Sunday, with performances ranging from Halsey to Foo Fighters to rock legend Robert Plant.

“I’m most excited to see Post Malone in concert and for the other amazing artists like Katy Perry,” Cathedral Catholic High School student Yasi Erwin ‘21 said.

Festival goers can purchase a regular admissions pass that gets them into the music, culinary, comedy, and art offerings. Those people willing to pay more can purchase VIP passes, such as the Hang Five, Hang Ten, or Ultimate Hang.

The Hang Five includes premium stage view and priority access lanes in and out of the event. Alternatively, the Hang Ten admits an attendee to on stage viewing and meet and greets with the KAABOO talent. The Ultimate Hang includes all aforementioned perks plus car service and front and center stage view.

Brian E. Gordon, CEO of KAABOO Del Mar and prominent business man, struck gold with the idea of creating his own luxury arts festival. The San Diego event debuted in 2015 to match festivals like Lollapalooza and Coachella. KAABOO attracts close to 40,000 people per year, according the San Diego Union-Tribune.

KAABOO’s guest services team is available to help buyers purchase tickets via phone and website, KAABOO box office representative Jessica Brody said.

KAABOO runs a program called KAABOO Kindness that donates 20 percent of all net ticket sales to support local charities, like the Surfrider Foundation and Voices for Children.

In addition to music, KAABOO’s art, food, and comedy acts draw people to the festival. These offerings attract celebrities such as comedian Louie Anderson, chef and TV personality Richard Blais, and local restaurant Board & Brew Specialty Sandwiches.

Local restaurants, like Chipotle, and food trucks, such as Baby’s Burgers, will be on site this weekend.

Get ready to rock, Dons.